Bewelab SA

Gamified app to reduce food cravings via brain retraining.

Swiss Startup - Bewelab Additional Image

Bewe transforms metabolic health through neuroscience-based brain retraining. With 538M people living with diabetes and 3.2B overweight, diet-related conditions drive a global crisis. Bewe’s patented platform, backed by 15 years of research, uses gamified mobile tasks to rewire the brain’s reward system, reducing cravings without willpower. Validated by 4 RCTs (n>550), results show a 28% reduction in consumption and 50% fewer diet failures. 30% of users report elimination of trigger food intake in early real-world data. Winner of the 2026 Pfizer Research Prize, Bewe is live in the US, CH, and Benelux with 11k+ users and 10+ strategic partnerships. Led by serial entrepreneur Frederik Plourde (CEO) and Prof. Lucas Spierer (CSO), Bewe offers a scalable standard for metabolic care.

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02.07.2026

Soutien actif aux startups et nouvelle direction pour le CRF (startupticker.ch)

12.05.2026

Data science and AI start-ups secure support (startupticker.ch)

29.01.2026

LeadiNNg to Scale-up set to propel promising 5th cohort (startupticker.ch)

28.08.2025

Bewe launches Key Pilot Project with CSS (startupticker.ch)

23.05.2025

Promising Swiss innovations unveiled at VivaTech 2025 (startupticker.ch)

28.02.2025

Six start-ups selected for Future of Health Grant (startupticker.ch)

22.01.2025

Juvion Health Sciences and Neuria win over FIT Funding (startupticker.ch)

10.01.2025

Neuria set for imminent market entry (startupticker.ch)

07.03.2024

Neuria Digital therapeutics wins over Vanguard Accelerator (startupticker.ch)

09.02.2024

Leadership changes to drive these six startups forward (startupticker.ch)

26.09.2023

Future of Health Grant kicks off with new cohort (startupticker.ch)

10.11.2022

Neuria wins the Fribourg Innovation Award (startupticker.ch)

06.10.2022

Six startups en finale du Prix à l'Innovation de Fribourg (startupticker.ch)

14.04.2026

Awarded an SDSC (Swiss Data Science Centre) grant to validate the Motivational Salience Index, Bewelab's patented implicit digital behavioral biomarker that objectively quantifies cue-induced craving from smartphone-based cognitive tasks.

07.04.2026

Global Recognition: Competitively selected to present the company at TechArena 2026 Top 46 Finalist (Sweden), Tech Tour AI for Health 2026 (Germany), and MedTech Innovator Forum (USA).

02.04.2026

Retention approximately double the digital health industry standard: Day [email protected]% and day [email protected]%.

02.04.2026

Launched a joined RCT with Stanford University (Prof. Eric Stice).

16.03.2026

Over 11000 users with early real-world data confirming RCT outcomes and showing strong user engagement (avg. rating 7.1/10).

12.03.2026

Second patent (personalization module) filed in the USA.

20.01.2026

Won Pfizer Research Prize 2026 (Digital Health) for pioneering a digital health solution to reduce unhealthy cravings.

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Venture Kick

Venture Kick supports potential entrepreneurs with start capital up to CHF 150'000 as well as hands-on execution support and access to a nationwide network of investors and experts in the startup field. Multiple times per year, 8 selected projects get the opportunity to present their business ideas in front of a panel. The 5 most promising projects enter the support process. After 9 months at the latest, the startups incorporate and enter the market. Since 2007, Venture Kick has invested over CHF 58 million in over 1111 projects.

Venture Kick (150'000) 2024

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