Bewelab SA

Gamified app to reduce food cravings via brain retraining.

Bewe develops neuroplasticity-based training for Metabolic Health

Global health crisis; 538 million people affected by diabetes and more than 3.2 billion at risk from diet-related metabolic disorders. Poor nutrition drives 30% of annual healthcare costs

Bewe provideas a patented and clinically validated platform, backed by 10 years of research. Delivered through gamified mobile games, our effortless digital training rewires the brain to reduce unhealthy cravings and restore balance in metabolic health:

- Sustainable management of diet-related conditions (75% reduction in craving/consumption; NPS: 90; 30% elimination of unhealthy consumption)
- Lasting shift toward healthier eating habits
- Improved QALY

Frédérik Plourde, CEO - Serial tech entrepreneur
Lucas Spierer, CSO - Prof. Neuro.

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Milestone

25.09.2025

U.S. market entry and Johnson & Johnson Benelux pilots.

Deal

19.05.2025

Pre-commercial pilot with CSS - Bewe’s webapp integrated into coaching workflows within the insurer’s prevention program.

Deal

15.05.2025

Pre-commercial pilot with Ensemble Hospitalier de la Côte (EHC) - Bewe as a complementary tool for managing overconsumption-related conditions.

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Venture Kick

Venture Kick supports potential entrepreneurs with start capital up to CHF 150'000 as well as hands-on execution support and access to a nationwide network of investors and experts in the startup field. Multiple times per year, 8 selected projects get the opportunity to present their business ideas in front of a panel. The 5 most promising projects enter the support process. After 9 months at the latest, the startups incorporate and enter the market. Since 2007, Venture Kick has invested over CHF 58 million in over 1111 projects.

Website

Bewelab SA

Gamified app to reduce food cravings via brain retraining.

Headquarter:
Fribourg

Foundation Date:
June 2024

Technology:

  • Medtech

Sectors:

  • Applications
  • Digital Health
  • Gaming
  • Medtech

Support received

  • Support venturekick