Pricenow AG (former Skinow GmbH)

On our platform, skiers can decide how much they want to pay for a daily ski pass. Their offer is either accepted or rejected by our algorithm which takes several external factors into accounts such as the weather, weekday, seasonality or booking date.

Next season we are the first and only company which provides a fully automated dynamic pricing online as well as offline at the cash desks of ski resorts. This means that skiers will profit from a better cost-benefit-ratio while ski resorts can reduce their customer volatility.
With our Data Analytics service, we provide valuable knowledge for ski resorts through our Business Intelligence Dashboard. Lastly, we will target ski resorts' customers more specifically with Digital Online Marketing campaigns.